The economic sustainability of digital journalism: problems and prospects New media is here to stay but an efficient business model to adequately pay who produces online content has yet to be found...
Attilio Redivo
Attilio Redivo is the CEO of MediaCom Italia. He is a visiting lecturer in both Economics and the Theory of Advertising and Media Stategy at the Catholic University of Milan. He is vice president of the Italian branch of the International Advertising Association.