In this interactive session we will recap the 10 things we learned at the INMA XR masterclass series on how newsrooms can creatively use and report on XR. We will summarise what it takes to future-pro...
Laura Hertzfeld
Laura Hertzfeld is an Emmy-winning producer, writer, and editor with over a decade of experience helping news organizations develop online content, engagement and distribution strategies. She was until recently director of the XR Partner Program at Yahoo Ryot Lab.
Laura was a 2018-2019 John S. Knight Journalism Fellow at Stanford University where she researched the intersection of art, immersive storytelling, and journalism. She previously led Journalism 360, an immersive storytelling initiative from Google News Lab, Knight Foundation, and ONA. She has held leadership roles at Entertainment Weekly, Ora TV, and PBS.org and was an editor on the original Yahoo News team.
Futureproofing your newsroom for the metaverse: what we’ve learned from five years of immersive storytelling experimentation. In this panel discussion, experts with a combined over 15 years experie...
Can XR save journalism? Immersive projects can support local news, build trust, and wait for it... make money
From putting the 2020 Democratic candidates on your desk to exploring one California town's rebuilding progress after destructive wildfires, XR has quickly moved beyond the Snapchat hotdog to become a...
