Martin Andree, a German media scholar, foresees that in roughly five years traditional media will be entirely overtaken by large technology companies. In his book Big Tech muss weg!, he discusses the repercussions of Big Tech on the future of conventional media, emphasizing, "We will all be swallowed up by the large American tech companies if we do not take action quickly". As a professor of media studies at the University of Cologne, Andree delivers a pressing warning to the media: they have only a short window of about five years before major American tech giants like Google and Meta seize full control, a shift that could have devastating consequences for our democratic societies.

Moderated by Nienke Venema.

Organised in association with the Democracy and Media Foundation.