Federico Fioravanti
Umbria Touring
Claudio Pagliara
East Asia correspondent RAI
Enrico Plateo
director WeToBusiness
Teresa Tseng Kuang-Yi
RAI Expo
Zhu Yuhua
VP China Corporate United Pavilion Expo 2015
On the occasion of Expo 2015, where China will be present with three pavilions, there will be a focus on Chinese news on Italy. More than a million Chinese visitors are expected in Milan. Through the Expo, Italian culture, food, design and tourism will be on show. News coverage will use old and new media, revealing the China of Baidu, WeChat, QZone and Alibaba. New communication tools open up a tremendous opportunity for exchange between the two cultures.
Organised in association with Umbria Trade Agency